The Brazilian Association of Animal Protein (ABPA) has expressed optimism following the recent announcement from the Ministry of Agriculture and Livestock (MAPA) regarding the opening of the Tanzanian market for Brazilian poultry and pig products. This confirmation was made by Secretary of Trade and International Relations, Luís Rua, during an event in Brasília.
The decision by Tanzanian authorities is poised to open new avenues for the export of a variety of Brazilian animal products, including meat, poultry, fertile eggs, and day-old chicks. This marks a significant step in expanding Brazil’s agricultural presence on the African continent.
Tanzania, home to approximately 70 million people, is characterized by a diverse demographic landscape with a mix of 63% Christians and 33% Muslims. It is projected to see its population double to 140 million by 2050, according to United Nations forecasts. The country boasts a vibrant tourism and hospitality sector, which contributes over 17% to its GDP and employs 11% of the workforce. This sector, particularly through safari tourism and coastal destinations, serves as a crucial market for poultry and pork products, supporting increased consumption in hotels and restaurants.
ABPA President Ricardo Santin highlighted that Tanzania’s population growth, coupled with rising urbanization and tourism, enhances the nation’s potential for food consumption, especially for high-nutritional-value products that are reliably supplied.
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In 2024, Tanzania imported 8,000 tons of chicken meat, with about 70% coming from Brazil. The rest included 20% from the United States and 4% from Turkey. Previously, this trade was predominantly focused on the autonomous region of Zanzibar; however, the recent market access offers a broader opportunity throughout Tanzania, indicating considerable growth potential for Brazilian exports.
Regarding pork imports, Tanzania currently brings in approximately 100 tons annually, with the majority sourced from Kenya, the European Union, and the United Kingdom. The introduction of Brazilian pork products creates a competitive supply channel, bolstered by Brazil’s established reputation for health and safety standards.
Despite the current low per capita meat consumption in Tanzania—estimated at just 2 kilograms per inhabitant, according to the Food and Agriculture Organization—there exists a significant potential for market expansion. Factors such as increasing income levels, urbanization, and the modernization of local food retail systems are expected to drive consumption higher.
Ricardo Santin emphasized the importance of this market opportunity for Brazil’s animal protein sector, noting that Tanzania presents a rapidly growing population and a heavy reliance on imports. The recent developments, initiated by Minister Carlos Fávaro and Secretary Luís Rua, reinforce international confidence in the quality of Brazilian products and signify an important strategic expansion for Brazil in Africa.
