Photo: TJ Smolka/SoVeryFerry/Instagram
Colin Jost and Pete Davidson’s ferry set sail this weekend, kind of. Wrapped in a Nike billboard (with a giant swoosh and the tagline “NYC WON’T CARRY YOU. IT PUSHES YOU”), the boat, unable to move on its own power, was towed for a little spin around New York Harbor. There’s some joke in that, surely.
Photo: TJ Smolka / @SoVeryFerry
Less than two weeks ago, the New York Times reported that the boat’s owners — the Saturday Night Live boys and a group that also includes an architect and a club promoter — owe their lawyers $13,500 and may have paid $600,000 to a Staten Island shipyard to store what was essentially “an immense bathtub toy, racking up docking fees.” Perhaps this is why the would-be floating club has so far mostly served as advertising space — this time for Nike in its marathon-timed campaign, but Tommy Hilfiger rented the ferry last fall for a fashion show, and a horror movie has used it as a set. (The aptly titled Screamboat is supposedly getting an aptly titled sequel, Screamboat 2.)
Still, it’s rare to see it on the move. Rare enough that when TJ Smolka, a high-school teacher in Staten Island, first saw it getting its reddish-pink makeover last month, he alerted a text group of fellow ferry watchers. Together, they tracked its run through the harbor. Come Monday, he noted that it’s back in its normal dock — still covered in the Nike banner colors. “I fear now that it’s going to sit there like that,” he said.
Back in the dock, and still pink.
Photo: TJ Smolka/SoVeryFerry/Instagram
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