Calling all Group 7 baddies. The viral TikTok trend is dividing the internet. But what does it mean to be part of Group 7? Musician Sophia James tested TikTok’s algorithm with a series of videos to promote her song “So Unfair” to see which got the most traction. Due to algorithmic hijinks, the Group 7 video took off. And because the internet loves an inside joke, everyone has decided they’re part of this exclusive club of inordinately cool people.
But who’s deemed to be the right type of cool for Group 7? Is it ordained by the TikTok gods, or is there open enrollment? While being part of Group 7 can kind of mean … whatever you want,…
