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Nonprofit launches campaign to preserve ‘Beetlejuice’ landmark

EAST CORINTH, Vt. (WCAX) – The town of East Corinth played a starring role in both “Beetlejuice” movies, and now a push is underway to preserve a piece of that history.

For locals, the East Corinth General Store is probably the most popular spot in town.

Many scenes from the films starring Winona Ryder and Michael Keaton were filmed in town, and the old schoolhouse remains an attraction.

Roger Baker was in town Friday, visiting from California, specifically for the silver screen connection. “For the Beetlejuice stuff. Pretty big fan. It was a fun, cool movie,” he said.

“It is crazy to see it is still intact. Most places are either demolished or completely changed, but it’s still here, but it is amazing to see,” added Seth Baker, another fan of the films.

Corinth resident Kendall Gendron founded a nonprofit that bought the school back in 2022. That group is now looking to raise at least $500,000 for much-needed repairs.

“New HVAC system, plumbing needs to be looked at. There is a lot of structural things that needs to be taken care of on the inside,” Gendron said.

The plan is to turn the movie set into a community hub that would host everything from yoga classes to “Beetlejuice”-themed weddings.

By the looks of things, “Beetlejuice” mania remains alive and well in the tiny town.

“Tim Burton’s movies are all fantastical, but it was also a fun movie that wasn’t so scary, but it tried to change the genres a little bit,” Seth Baker said.

And who knows, maybe the renovation could inspire a third movie. But, if you’ve seen the first two, you know not to say the name…

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