Shop home decor, beauty, fashion and more in this billowy white hue.
If Pantone’s 2025 Color of the Year was designed to evoke feelings of comfort in a noisy world, Pantone’s 2026 Color of the Year is designed to quite literally turn the volume all the way down—with inspired vibes of tranquility, peace and the promise of a blank slate.
‘Cloud Dancer’ (PANTONE 11-4201) has been unveiled as Pantone’s chosen hue for 2026, marking the first time ever that the brand has selected white as its designated shade.
Far from a harsh, stark white though, Cloud Dancer has a billowy, natural coloring to it that feels derivative of a soft, fluffy cloud. It’s ethereal—heavenly even. And if you’re looking for a way to infuse the minimalist shade into your life come 2026, we’ve curated the perfect shopping guide for you.
From foggy-white designer bags to ceramic-colored Oura Rings and Pura fragrances that were curated especially for the hue, ahead, shop must-have products in Pantone’s 2026 Color of the Year, Cloud Dancer:
Shop must-have products in Pantone’s 2026 Color of the Year: Cloud Dancer
What is the 2026 Pantone Color of the Year?
Every year, Pantone selects a ‘Color of the Year’ that’s designed to emulate the overarching trends in culture—be it in style, design or simply vibes. For the 2026 Pantone Color of the Year, the brand’s selected shade is Cloud Dancer (PANTONE 11-4201)—a lofty, natural white hue that aims to “depict tranquility and peace in a noisy world.”
