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Elizabeth Olsen Defends The Row During Press Tour Banter

During a recent promotional event for their film “Eternity,” Elizabeth Olsen and her co-star Callum Turner engaged in a light-hearted exchange that showcased Olsen’s strong support for her sisters’ luxury clothing brand, The Row. When posed with the question of which clothing brand they would choose to wear for all eternity, Olsen’s response was immediate and enthusiastic as she named The Row, the fashion label founded by her sisters, Mary-Kate and Ashley Olsen.

Turner responded with a playful jab, suggesting her swift endorsement was akin to a paid advertisement by humorously saying, “Hashtag ad.” However, Olsen quickly defended the authenticity of her choice, insisting, “It’s not an ad! I have no stake in it,” clearly taken aback by the insinuation that her answer was influenced by anything other than genuine affection for the brand. Turner, sensing the need to lighten the mood, followed up with a teasing, “Just jokes!”

Interestingly, the context of their conversation came with a twist. The interviewer, Isaac Hindin-Miller, noted that the video documenting this interaction was marked as a paid partnership for the film, which added an extra layer of irony to Turner’s joke. Viewers can find the full clip shared on social media platforms like TikTok and YouTube Shorts.

The banter continued when Turner whimsically mentioned he would opt for cashmere as his eternal choice. This prompted Olsen to further emphasize her loyalty to The Row, asserting, “So you should say The Row because they use the best cashmere,” delivering her point with an expression that conveyed a mix of amusement and exasperation.

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This amusing dialogue between Olsen and Turner not only highlighted Olsen’s pride in her sisters’ brand but also added a charming touch to the promotional efforts surrounding the film. The interaction resonates with fans, capturing the warmth and humor present in their camaraderie.

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