DEC’s ‘Don’t be salty’ campaign urges residents to use less rock salt this winter

ROCHESTER, N.Y. — The New York State Department of Environmental Conservation launched a campaign called “Don’t Be Salty, New York!” to encourage people to use less rock salt this winter.
The initiative aims to protect public health and the environment. The DEC says removing snow and ice by shoveling first can reduce the need for salt. They advised that only 12 ounces of salt is needed to effectively melt snow and ice on a 20-foot driveway.
Additionally, rock salt is ineffective below 15 degrees, and excessive use of salt can pollute surface and ground water, according to the DEC.
Last winter, there was a high demand for rock salt, which resulted in a salt shortage for many in the Rochester region.
READ MORE: American Rock Salt faces unprecedented demand, stressing supply chain amid long stretch of cold weather (Feb. 3, 2025)
In November, News10NBC’s Chris Fortune spoke with Contractor Tony Zucco, who told Fortune he ordered his salt supply earlier this year to avoid another shortage.
READ MORE: Local contractor secures road salt supply early to avoid last winter’s shortage
To learn more about reducing salt spreading, visit the DEC’s website here.




