New consultancy aims to deliver personalised senior expertise in healthcare communications
Miranda Dini has announced the launch of GOLD Strategy & Communications, a global healthcare consultancy designed to provide a personalised, senior-led and agile alternative to the increasingly consolidated agency landscape.
The consultancy will operate across key functions, offering specialist services in R&D, clinical, medical affairs, corporate, brand and internal communications, as well as patient and stakeholder engagement.
Dini brings extensive experience to the new venture, having advised global, regional and local client teams at 17 of the top 20 pharmaceutical companies.
She has previously transformed multiple agencies into award-winning groups in Europe and the US, most recently serving as COO of Resonant Group, where she steered Bedrock to win Medical Affairs Agency of the Year at Communiqué earlier this year.
Reflecting on the timing of the launch, Dini said: “The healthcare industry is at an inflection point. Despite incredible scientific progress and AI-driven efficiencies, the communications ecosystem remains fragmented and siloed, and client-agency relationships are increasingly transactional, operating in the shadow of global conglomerates. Clients need dedicated senior counsel, nuanced understanding and a human touch—not just more scale. GOLD was created to fill that gap.”
The consultancy emphasises continuity and collaboration, with senior experts moving fluidly from strategic counsel to delivery while remaining closely connected to clients’ businesses.
“The goal from the outset with GOLD has been straightforward: to work with exceptional people to deliver great results,” explained Dini. “We believe that now more than ever, exceptional people need an agency home where they can thrive; we’ve created a culture designed to delight, ensuring that both our team and clients benefit.”
As the healthcare industry faces increasing complexity, evolving stakeholder expectations and rapid innovation, Dini believes GOLD will help make communications more connected, thoughtful and personal.
