LONDON — Antony Price, the colorful designer who created statement looks for the members of Roxy Music and Duran Duran, and who even dressed Queen Camilla, died Wednesday, aged 80.
The designer made his final public appearance last month at the star-studded fashion show for his one-off collaboration with Marco Capaldo of 16Arlington.
FROM THE ARCHIVES: Antony Price’s Fashion Extravaganza at the Hippodrome, 1984
“West End Girl” singer Lily Allen made her runway debut at the show alongside sisters Adwoa Aboah and Kesewa Aboah, Edie Campbell, Paloma Elsesser, Kai-Isaiah Jamal, Lila Moss, and Lara Stone. Allen said she agreed to walk the show because she is “a big fan” of Price.
Capaldo said he met Price when he launched 16Arlington with the late Federica Cavenati around 2018. At the time, Price said he loved the way 16Arlington injected sex and glamour into the London fashion scene.
The idea of them working together was born out of friendship, said Capaldo, adding that there are many parallels between the trajectories of the brands, dressing and engaging with cultural arbiters of their respective times.
16Arlington x Antony Price Spring 2026
Courtesy
Capaldo said he was “deeply saddened” by Price’s death. “Antony was not only an extraordinary designer, but a dear friend whose generosity of spirit, wisdom and warmth meant so much to me. Working together on our collaboration over the last year was a true honor and privilege. My thoughts are with his friends and family at this time.”
Daphne Guinness, a lifelong friend of Price’s, said: “He was one of a kind, and his tailoring was second to none. He was so exacting and precise. You immediately knew when something was designed by him.”
Guinness met Price when she was a teenager, and she later tapped him to design the collection of shirts she created for Dover Street Market in the early 2000s.
She and Price remained close friends over the years, and she wore his suits and dresses. She described him as fun to be around, droll, and said he loved his life in the country, raising chickens and exotic birds. “His death is a real loss,” she said.
Milliner Philip Treacy said the fashion world has lost “a true visionary.”
“Antony Price was not just a designer but a king in the world of fashion. His brilliance and technical ability were unmatched, and it breaks my heart that the world of fashion didn’t recognize his genius in his lifetime as he deserved. I will forever cherish our moments together, his humor, and his passion for life and craftsmanship,” he said in an Instagram post.
Treacy also shared a clip of the two with Price’s beloved Yokohama chickens. “We were developing a show together, and Antony grew all of the feathers for me for this show from the egg,” he added.
Christopher Kane said he remembers seeing Price’s flamboyant designs on TV decades ago.
“I knew Antony Price’s work long before I understood what fashion was,” said Kane. “His designs for Roxy Music, Duran Duran, and so many others, were on television when I was a child. He helped define an era and shaped the visual language of a generation. Beyond his extraordinary talent, Antony was mischievous and witty, with a wicked sense of humor. He will forever be one of my favorite people, and one of my favorite designers.”
Zandra Rhodes called him a “visionary designer and image-maker, known for his suiting and the wonderful fit of his garments, which were epitomized in his shows with muse, Jerry Hall. His contribution to the ’80s music scene and the fashion that surrounded it with bands such as Duran Duran and Roxy Music will go down in fashion history. May he rest in peace.”
Nick Rhodes of Duran Duran posted a message on Instagram calling Price “a visionary fashion designer, with extraordinary technical skills. Nobody did glam better than Antony. Inspired by old-school Hollywood, he brought that style into a new era with a sharp sense of modernity and without ever forsaking elegance. His designs were made to shine — whoever wore his clothes inevitably got the most attention in the room.”
Rhodes said for Duran Duran, he was an important collaborator “from the very beginning” and the group continued to work with him throughout the years.
“Perhaps most significantly, he conceived and designed all of the pastel-colored silk suits we wore in the ‘Rio’ video. Whilst he rarely received the recognition he deserved from the fashion media, his notable clientele and many other designers all knew Antony was a genius, a cut above the rest. More than all of this, Antony was a loyal, kind, intelligent and razor-witted, friend. I’ll miss you Tone.”
Born in Keighley, Yorkshire, Price enrolled in the Royal College of Art in 1965 for a three-year fashion course. He later worked for the Stirling Cooper shop on London’s Wigmore Street, designing men’s trousers, coats and waistcoats. Mick Jagger wore the buttoned trousers that Price designed for Stirling Cooper for The Rolling Stones’ 1969 American “Gimme Shelter” tour.
Around that time, he began to form close collaborative relationships with some of the biggest music artists, such as Roxy Music, Lou Reed, Amanda Lear and Duran Duran. He created and defined the bold-shouldered tailoring that became many of these musicians’ style signatures.
In 1979, Price launched his own label, with shops on South Molton Street and King’s Road, and ran a shop called Ebony in the ’80s.
Jerry Hall in Antony Price on stage at Fashion Aid London, 1985.
Kyle Ericksen
In the coming years, Price hosted several Fashion Extravaganza events, combining fashion and rock music, and dressed major celebrities such as Jerry Hall in a bolero and dress with lampshade peplum at the Fashion Aid event in 1985. He was honored with the Evening Glamour Award from the British Fashion Council in 1989.
Price, in a way, exemplified the travails of British fashion – a designer as creative as any in Paris, New York or Milan who couldn’t turn that creativity into a solid business. Part of it resulted from his exacting standards – he would lose his temper over a seam that was less than perfect, or a model who didn’t know how to handle his strict tailoring. Ideas flowed from him a mile a minute, so many that at times it seemed as if he was creating 16 collections at once.
In the 21st century, Price continued to work on various collaborations and dress key cultural figures, including the then Duchess of Cornwall, Queen Camilla, in 2008.
The British Fashion Council called him “a true original. A British fashion designer with instinct flair and a deep love of clothes who helped define a moment when London style was fearless and full of attitude. His work blurred glamour and rebellion and he dressed a generation of artists performers and creatives who used fashion as a tool of self expression.”
The BFC added that, beyond the collections, Price “was a champion of individuality and an encourager of young talent long before mentorship was a formalized idea. He believed in London as a creative city and lived that belief through his work friendships and generosity of spirit.” It said the recent collaboration with 16Arlington “reminded us all of his style, substance and contribution.”
